What is the Microsoft Alliance Program?
Our program is designed to provide you with a wide range of benefits and support, tailored to your unique needs and goals. With expert consulting, roadmap creation, co-selling collaborations, technical assessments, marketing insights, and more, our program is your gateway to accelerated growth and unrivaled visibility.
With a focus on increasing visibility, optimizing operations, and driving joint growth, the Microsoft Alliance Program provides the tools and resources necessary to thrive in the Microsoft ecosystem.
Our Packages
With a focus on optimizing your technical readiness and market positioning, these packages offer a range of benefits. We offer two exceptional Microsoft Alliance packages designed to cater to your unique needs:
Microsoft Alliance
Microsoft Alliance offers essential services to strengthen your position in the ecosystem, including technical readiness assessments, co-op claim support, and advanced specialization planning, all backed by regular ecosystem updates.
Available to Everyone
12-Month Contract
$2,000/Month
Monthly Microsoft Ecosystem Updates
Business Review Assessment
Incentive Review
Partner Center Review and Support
Support for Co-op Claims Submission
Review of Marketplace Offers & Guidance
One 90-minute Virtual Teams Training
every 6 months.
12-month Roadmap Creation for
Microsoft Initiatives.
Solution Partner Designation Review/Planning
Advanced Specialization Review/Planning
Co-sell Consultation & Content Creation
Sales Operations Evaluation
Technical Readiness Assessment
Marketing Assessment
Sales Readiness Assessment
Virtual/In-Person Event Consultation
& Best Practices
On-call Sales Support
On-call Email Support for Microsoft Roadblocks
GTM Campaign to Work with Microsoft Sellers
Microsoft Alliance+
Take your Microsoft partnership to the next level with Alliance+. Access advanced services such as GTM collaboration, comprehensive assessments, a 12-month roadmap, and on-call support for seamless Microsoft collaboration.
Available to Managed Partners Only
12-Month Contract
$6,000/Month
Monthly Microsoft Ecosystem Updates
Business Review Assessment
Incentive Review
Partner Center Review and Support
Support for Co-op Claims Submission
Review & Collaboration of Marketplace Offers
Two 90-minute Virtual Teams Training
every 6 months.
12-month Roadmap Creation for
Microsoft Initiatives.
Solution Partner Designation Review/Planning
Advanced Specialization Review/Planning
Co-sell Consultation & Content Creation
Sales Operations Evaluation
Technical Readiness Assessment
Marketing Assessment
Sales Readiness Assessment
Virtual/In-Person Event Consultation
& Best Practices
On-call Sales Support
On-call Email Support for Microsoft Roadblocks
GTM Campaign to Work with Microsoft Sellers
Why should you leverage the Microsoft Alliance Program?
Unlock a multitude of benefits and opportunities with this program. These packages provide comprehensive support and resources tailored to enhance collaboration with Microsoft and drive business success. Benefits include:
Differentiation and expertise alignment to stand out in the market and target specific customer needs.
Streamlined operations and collaboration through Microsoft's partner management platform.
Insights and recommendations to optimize sales processes, efficiency, and revenue growth.
Evaluation of technical capabilities and identification of areas for improvement.
Recognition and credibility within the Microsoft ecosystem, showcasing expertise and driving trust.
Why Choose The Crancer Group?
As Founder of The Crancer Group, President of Surveil and an experienced Microsoft veteran, Sherman Crancer is eager to share his industry knowledge and groundbreaking strategies with aspiring professionals. Renowned for his high-energy approach and goal-driven mindset, he has built his career on innovative problem-solving and calculated risk-taking.
His unwavering focus on business risk, profitability, differentiation, and creative marketing has led our Partners to achieve remarkable growth, averaging 40% year over year.
Sherman Crancer
