Microsoft Partner Alliance Support

Your gateway for accelerated growth and unparalleled visibility.

Thriving as a Microsoft Partner means mastering the complexities, not avoiding them.

You’re already a Microsoft Partner. Now it’s time to fully leverage the ecosystem, unlock hidden opportunities, and accelerate your success.

At The Crancer Group, we know how overwhelming Microsoft’s partner programs can be. Incentives, co-sell, Partner Center, Solution Designations; each step matters, and misalignment can mean lost revenue. That’s why we work with partners like you to ensure you’re set up for long-term success.

Our Microsoft Partner Alliance Support Packages

We offer three tiers of ongoing support, plus a one-time Partner Center audit for those who need an immediate evaluation.

Microsoft Partner Incubator

Perfect for partners seeking foundational guidance and direct Microsoft support.

Monthly Microsoft Partner Roundtable & 1:1 Sessions.

Focus on GTM execution, sales enablement & marketing.

Strategic guidance to drive visibility, incentives & growth.

Microsoft Alliance

Ideal for partners looking to expand strategy, engagement, and visibility.

Direct access to our team for Microsoft-related questions.

Assistance with Partner Center navigation and best practices.

Strategy and marketing support to boost visibility.

Microsoft Seller GTM

Designed for partners ready to optimize, scale, and strengthen co-sell success.

Everything in Alliance, plus:

Full Partner Center Audit & Optimization.

Strategic GTM collaboration & co-sell readiness support.

Long-term planning to scale within the Microsoft ecosystem.

Additional Microsoft Partnership Services

Focused solutions for partners who need expert guidance on specific Microsoft programs and initiatives.

One-Time
Partner Center Audit

Full evaluation of incentives, earnings, and compliance.

Audit of past customer claims, co-op submissions, and memberships.

Certification & skilling

roadmap development.

Solution Designations & Specialization Roadmap

Review of your current status.

Roadmap to achieve

Solution Partner Designations

Roadmap to achieve Specializations.

Marketplace Offer Development & Deployment

Creation of two Microsoft marketplace offers aligned with sales plays

Infographic & supporting

marketing documents

Assistance in publishing & deploying your offers

Partner Center Audit

Why Work with The Crancer Group?

We Know Microsoft Inside & Out

We’ve helped partners navigate the Microsoft ecosystem for years, ensuring they align with strategic initiatives.

We Unlock Hidden Growth Opportunities

Many partners leave money on the table. We make sure you don’t.

We Help You Stand Out

From co-sell readiness to marketplace positioning, we help you gain visibility and credibility within Microsoft.

Let’s Optimize Your Microsoft Alliance

Have any questions? Get in touch with us to learn more about our services.